Retail: 75
1.21%
Retail: 188
0.04%
Monday, October 28, 2019
Volume 3, Issue No. 43

Executives On The Move
Leadership Change at Nike, Under Armour and Adidas

Three of the industry’s biggest brands have announced changes at the top.Faced with ongoing change in retail, the impact of technology on their respective businesses, and a global business where key international markets have more growth potential than a mature North America, Nike, Under Armour and Adidas all announced key changes to their executive suites last week. (Read More)

Earnings Recap
Performance Footwear Sales Slump in Q3

Athletic brands will be unable to offset sales from last year’s fourth quarter, predicted Matt Powell, senior industry advisor for NPD Group, the Port Washington, NY research firm. His comments came after a Q3 saw gains by sport lifestyle footwear driven by the likes of Crocs, Birkenstock and Dr. Martens. (Read More)

Podcast
NoSweat Tackles Perspiration

Jared Robins, president of NoSweat, says the start-up is aiming to raise $1.5 million in Series A funding by the end of 2020. Performance, safety and hygiene are the pillars of the Minneapolis company. NoSweat makes performance headwear liners that you can peel and stick inside your headwear. The company is focusing on R&D and becoming a performance brand tied to its name.

Started as a college project by its founder and his stepdad, a college hockey official, NoSweat’s initial perspiration solution was cut-up maxi pads installed inside a player’s helmet. As the product ($6.99 retail for 3, $17.99 for a 12-pack) has evolved into a series of peel-and-stick performance liners in various shapes for hats, visors, helmets and hard hats, the company has attracted professional athlete investors from the NHL’s TJ Oshie to NFL wide receiver Golden Tate and the PGA’s Stewart Cink.

With current distribution focused on ecommerce and golf shops, the PGA Tour Superstore and subscription box services, Robin says NoSweat’s future distribution and R&D are focused on big boxes such as Target and Dick’s Sporting Goods and performance applications within specific industries and sports such as construction, the military and cycling.

Footwear Insight
Brands Talk Tariffs, China

Senior executives from Puma, VF Corp. and Rocky Brands discussed the impact of the ongoing U.S.-China trade war on their respective businesses last week. (Read More)

OUTDOOR Insight
REI Steps Up #OptOutside; 13 States Embrace Outdoor Rec Principles

REI, under new CEO Eric Artz, for the fifth consecutive year will close all of its stores on Black Friday (Nov. 29), process no online payments and pay all employees for the day. But this year, the national co-operative is asking its 13,000 staffers and 18 million members to go a step further for the outdoors and join a nationwide clean-up effort throughout November. (Read More)

OBITUARIES
Curtis Mueller, Page Bryan Ashby

Mueller, who first began selling athletic first aid products to high school, college and professional sports teams as a side business 60 years ago, died in his sleep on Oct. 19. He was 85. (Read More)

What’s New? What’s Hot!

Mercer Amsterdam introduce a new Vegan sneaker made entirely of Piñatex, a leather alternative derived from the leaves of a pineapple plant. The company says the manufacturing process for the style, the W3RD Vegan Pineapple Silver, ensures low production waste and strengthens the local economies in the Philippines. (Read More)

The Buzz: OluKai, Amer Sports, Lenzing, Hoka One One, Primaloft, NSGA

OluKai opens its first two company-owned retail locations in Hawaii on the island of Maui and O’ahu. Both stores will feature broad assortments of signature premium leather sandals and shoe and sneaker designs for both men and women. (Read More)

Tubes of the Week

Mon, Aug 28, 2017
Vol 1, Issue No. 33
Numbers In Play
The Sports Insight Index is our opinion of what we think are the 30 most important public companies in the industry, 15 vendors and 15 retailers. Space considerations prevent us from tracking more, but we will make changes over time.
Retail
After last week’s nearly 10 percent gain, segment suffers a nearly 12 percent decline for the period. Nine stocks rose and six fell. The biggest decliners on a percentage basis, likely due to currency swings, were the U.K. entrants in JD Fashion and Sports Direct. The latter has tapped RSM UK Group as its auditor. Dick’s, which inked a multi-year extension with store credit provider Synchrony Financial, sees Goldman Sachs upgrade its stock to a “buy,” citing a healthy athletic market, better service and more differentiated experiences in its stores. Plus, reports surfaced last week that DKS CEO Ed Stack, 64, could be considering a third-party, independent candidate for U.S. president. At this point, the conjecture is more rooted in publicity for the banner and Stack’s new book, “It’s How We Play the Game.” Walmart dropped its first “Black Friday” online deals on Oct. 25, and will close its first Los Angeles area store, in Norwalk, CA, on Nov. 1. Hibbett digital sales grew 25 percent in Q2 to account for nearly 8.6 percent of period revenues. The banner is projecting 80-85 net door closures in the current FY. Kohl’s continues to shrink its average door size, add new brands to its merchandise assortment and experiment with new in-store presentations.
Brands
Segment’s decline for the period was more than double the Dow’s 0.74 percent decline. Still, 10 stocks rose and five declined. Skechers intends to spend $85-90 million over the remainder of FY19 on its new distribution center in China, enhancements to its European distribution center, expansion of its California corporate headquarters and the opening of 15-20 more company stores. VF Corp. senior executives confirm that its Icebreaker North America and Smartwool businesses will relocate to its Denver HQ in Summer 2020. Deckers’ shares rose 1.3 percent after the UGG, Teva and Hoka One One parent exceeded Q2 revenue and EPS guidance. UGG men’s boot sales rose in the high teens for the period, and the company is now forecasting 5-6 percent topline growth this FY and a 15-percent operating margin. Puma, which now has 16 Hoops’ ambassadors with the addition of Boston guard Marcus Smart, is now forecasting a FY19 currency-adjusted sales increase of 15 percent, up from 13 percent. Callaway Golf, which reports quarterly earnings this week, signs a multi-year deal with the NBA’s Steph Curry that will focus on projects to make golf more accessible to underserved and underrepresented youth. Adidas, according to ESPN, is in negotiations with NBA guard John Wall to buyout the remainder of his five-year footwear and apparel endorsement contract, which was signed in Jan. 2018.

Weekly Review

Retail Name
(Ticker Symbol)

% Change over week
Price 10/17/19 • 10/24/19

Big 5 Sporting Goods
(BGFV)

1.18%

$2.54 • $2.57

Sports Direct
LON: SPD

15.26%

$410.29 • $347.70

Camping World
CWH

6.00%

$9.00 • $9.54

Dick's Sporting Goods
DKS

1.94%

$39.16 • $39.92

JD Fashion
jD

15.00%

$997.96 • $848.24

Foot Locker
FL

0.20%

$44.21 • $44.12

Genesco
GCO

1.02%

$40.28 • $39.87

Hibbett Sports
HIBB

4.66%

$22.73 • $23.79

Kohl’s
KSS

2.43%

$51.08 • $52.32

Macy’s
M

2.41%

$15.77 • $15.39

Sportsman’s Warehouse
SPWH

5.07%

$6.31 • $6.63

Shoe Carnival
SCVL

1.04%

$33.60 • $33.95

Tilly’s
TLYS

1.35%

$10.34 • $10.48

Walmart
WMT

8.14%

$119.85 • $110.10

Zumiez
ZUMZ

0.91%

$31.99 • $32.28

TOTAL
WEEK OVER WEEK

11.89%

$1,835.11 - $1,616.90

Brand Name
(Ticker Symbol)

% Change over week
Price 10/17/19 • 10/24/19

Acushnet Holdings
GOLF

5.92%

$27.03 • $28.63

adidas
addyy

3.50%

$157.29 • $151.79

Callaway
ELY

1.80%

$20.53 • $20.90

Columbia Sportwear
COLM

5.23%

$101.22 • $95.93

Deckers Brands
DECK

1.32%

$158.11 • $156.02

GoPro
GPRO

1.32%

$3.80 • $3.85

lululemon
LULU

0.92%

$204.96 • $206.84

Nike
NKE

4.23%

$95.64 • $91.50

Peleton
PTON

10.56%

$23.86 • $21.34

Puma
PUMA

4.20%

$78.55 • $75.25

Skechers
SKX

1.02%

$37.14 • $37.52

Under Armour
UA

2.92%

$18.47 • $19.01

VF Corp.
VFC

0.82%

$91.57 • $90.82

Wolverine Worldwide
WWW

1.25%

$28.70 • $29.06

Yeti
‍‍YETI

0.94%

$31.89 • $32.19

TOTAL
WEEK OVER WEEK

1.67%

$1,078.66 - $1,060.65

RETAIL: 67

33.46%

BRANDS: 186

86.49%

Index base of 100 is key to the closing prices of 12/31/14

Sports Insight Extra Podcast Series